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    Press Office

    Passion got us here! Target – Rebranding!

    Posted on 17/07/202007/06/2025 by Matina Matoula
    Living pure natural rebranding new logo
    17
    Jul

    WE ARE REBRANDING!

    Passion got us here!

    A brand is like a living being, as it grows and evolves in response to the audience and the environment. Rebranding is like the shedding of old skin in lieu of a new, improved and relevant one. This sentence has given us the push to evolve and after 8 years to celebrate our success with you all by providing a better, more modern and crisper look with an amazing product line that we’re very excited about. A combination of the old with the new. The tradition with science.

    So, we are so proud to present to you the new us!

    We’re thrilled to announce that as of July 2020, we are rebranding with a new logo, colour scheme and website. We want to share with you our rationale behind the updates, and what they represent for Living Pure Natural brand and our community.

    Rebranding & New Logo

    A strong visual identity is key to maximising recognition of our brand & communications. The new identity has been developed to increase the awareness of the Living Pure Natural brand. Our name, logo and elements such as colour, type and graphics are valuable company assets. Sending a consistent and controlled message of who we are that is essential to present a strong, united image of our company.

     

    THE LEAF DROP

    Passion got us here! (IT’S OFFICIAL!) A brand is like a living being, as it grows and evolves in response to the audience and the environment. Rebranding is like the shedding of old skin in lieu of a new, improved and relevant one. This sentence has given us the push to evolve and after 8 years to celebrate our success with you all by providing a better, more modern crisper look with an amazing product line that everyone will be proud to be part of. A combination of the old with the new. The tradition with science. So, we are so proud to present to you the new us! We’re excited to announce that as of July 2020, we are rebranding with a new logo, colour scheme, and website. We want to share with you our rationale behind the updates, and what they represent for Living Pure Natural brand and our community. Rebranding & New Logo A strong visual identity is key to maximising recognition of our brand & communications. The new identity has been developed to increase the awareness of the Living Pure Natural brand. Our name, logo and elements such as colour, type and graphics are valuable company assets. Sending a consistent and controlled message of who we are that is essential to present a strong, united image of our company. THE BRAND MARK THE LEAF DROP The leaf drop brand graphic has been created by combing a leaf and drop graphic. This unique symbol expresses the essence of the brand - Natural extract in connection with all elements of nature and science . Colour is a extremely important component of the brand Our colour palette as been carefully designed to convey the brand positioning of sophisticated, natural and understated. The recent release of our brand, demonstrates our unwavering commitment to the vision that inspired our efforts in producing quality and effective skincare products, always having as a quide our ethos, values and cooperative identity. With that said, we decided to update our brand elements to embody our vision better. We really hope you like and embrace it like you did before

    The leaf drop brand graphic has been created by combing a leaf and drop graphic. This unique symbol expresses the essence of the brand – Natural extract in connection with all elements of nature and science .

    Colour is an extremely important component of the brand  Our colour palette as been carefully designed to convey the brand positioning of sophisticated, natural and understated.

    The recent release of our brand, demonstrates our unwavering commitment to the vision that inspired our efforts in producing quality and effective skincare products, always having as a quide our ethos, values and cooperative identity. With that said, we decided to update our brand elements to embody our vision better.

     

    Follow our skincare journey you are all invited!

     

     

    This entry was posted in Press Office and tagged Living Pure Natural, logo, new look, rebranding.
    Matina Matoula

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